Do Me A Favour…please?

..and tell me what I am missing?
The Catalyst Centres in Leeds are into the implementation of  ’sales plans’ designed to build membership and make the Catalysts the vibrant networking hubs that they need to be.
But the pricing strategy leaves me drop-jawed.
If I understand it properly the starting membership price of access to a ‘hot desk’ [...]

The E-Factor

Had a great morning yesterday when I got to meet some of the team responsible for the development of the LEGI programme in North East Lincolnshire – and got to enjoy the splendour of Cleethorpes!
So what impressed me about the e-factor approach?

The enthusiasm and belief about what could be achieved in North East Lincolnshire
The commitment [...]

More on Self Belief

Some more ideas for helping people to develop self belief and confidence.
Encourage your client to spend more time with positive people
Ask them to consider carefully who they choose to spend time with – and ask them whether they are supportive, helpful and positive or whether they are hindering. What sorts of things do they [...]

Building Confidence and Self Belief

In my experience entrepreneurs fall into one of two types. Either they are excellent (perhaps too good) at building their own self belief and confidence – or they are weak in this area – full of self doubts and expectations of disaster.   Some communities are full of people with generally good levels of [...]

Tumbleweed Moments

We might be moaning about the leaves that blow into the garden – but at least we don’t have 6 ft of tumbleweed to clear away.
But here is what enterprising Idahoans get to do with their problem – sell it over the internet at $16 a pop plus postage!
Can you imagine [...]

Marketing Enterprise December 5th – Follow Up

Our Marketing Enterprise day on December 5th held at LearningTree International in Euston was very well received.
Feedback from participants suggested that the highlights were:

examples of good and bad (mainly bad!) enterprise marketing collateral
ideas on choosing and using ‘gatekeepers’ to get the message of enterprise into ‘hard to reach’ groups
Prochaska and DiClemente (leading one delegate to [...]

Wants and Needs

It is all too easy for enterprise professionals (especially the planners and strategists) to see what a comunity ‘needs’ if it is to become more enterprising.  More incubators, more managed work-spaces, more training, better supply chains and so on.
However it is much harder to establish what a community ‘wants’.  Those things that its members will [...]

Enterprise as the Process of Becoming – From A to B

I spent a really enjoyable hour or two yesterday working with a group of enterprise champions from FE colleges across Yorkshire.
They had spent much of the morning talking about the usual stuff – enterprise shows, RDA projects to promote enterprise and entrepreneurship to young people etc.
In my rant I took a slightly different approach and [...]